25 Jun How To Design The Right Custom Business Sign For Your Shopfront

Wondering How Best To Design Signage For Your Shopfront?

A well-designed shopfront is the best way to make a great first impression on a potential customer. It can catch an eye, showcase your branding and advertise your products and services. Not only that, the right custom signage will also help dictate the direction of your branding and is an important first step if creating a new business.

But how do you begin? What factors must be considered in designing the perfect signage for your commercial shopfront? Well the team and Robinsons Sign Makers can provide the very best business signs in Albury-Wondonga. With the best materials, quality equipment and extensive industry experience – we will provide custom signage that meets your needs, budget and business.

Use a bold font!

There are obviously exceptions to every rule, but a good custom sign should be readable from a considerable distance. Using bold, clear font is a great way to ensure your banner is eye-catching and easy to read. You also want to ensure any messages are simple to understand and utilise as few words as possible. For example – ‘OPEN ALL WEEKEND’, ‘HAND-MADE’, ‘NEW & USED’ – these are direct messages that won’t be misconstrued. The pairing of a clear message with a bold font goes a long way to hooking in a potential customer.

Colour consistency

If your business already has its own branding, then it’s important to ensure your colours are coordinated across the board – including banners, window treatments and any other customisable aspect of your shopfront. Well-chosen colours will make your business appear professional and help cement your brand in the mind of the customer. If you don’t have your own branding, talk to the team Robinsons Sign Makers. We have designed signs for businesses across the Albury-Wodonga region.

Select your sign type

Different sign types suit different business needs. For instance, if you have a café that’s further back from the pathway, you may need a A-frame sign to direct foot traffic. If your business is open at night, perhaps you need a lightbox sign. If you are just using window decals – select whether you want a gloss or matt finish. This is the fun part – creating a sign that not only looks great, but helps you overcome the current limitations of your business. If you need business signage in Albury-Wodonga – our skilled team can help.

Supply high-resolution photos

Need photos on your business signage? Be sure to provide high-resolution photos so our team can create an ideal custom sign. Remember, the picture will be stretched across a space much larger than your phone or computer screen! Usually, stock photos are taken in high resolution because advertising is what they’re used for. However, you’ll need to a high-quality camera if you plan to take the photos yourself (or pay someone else to take them).

For custom business signage in Albury-Wodonga, Robinsons Sign Makers is the place to start. Call our team on 0404 042 112.